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Wechselwähler

swing voter; floating voter

noun VEK-sel-veh-ler Rare

Usage Note

Wechselwähler switch their vote from one party to another between elections; electoral strategists target this group because they are most likely to decide close outcomes — contrasted with Stammwähler.

Examples

"Die Kampagne richtete sich gezielt an Wechselwähler in den Grenzwahlkreisen."

Natural Translation

The campaign targeted swing voters in the marginal constituencies.

Literal Translation

The campaign directed itself purposefully at swing voters in the border constituencies.

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